Capital Gold UK Radio Signs British F3 Sponsorship Deal with Viktor Jensen
DRIVER NEWS: Capital Gold, the UK’s leading classic hits station will officially unveil its sponsorship of Viktor Jensen, son of Capital Gold DJ, David 'Kid' Jensen, in the Lloyds TSB British F3 International Series, starting on 9th April.
Capital Gold previously supported Viktor Jensen in the 2006 Formula Palmer Audi Series. The station has now committed further support for the 19 year old driver who has progressed in to the highly competitive Formula 3 arena, paving the way to the ultimate goal of Formula 1.
In this year’s Lloyds TSB British F3 International Series, Viktor Jensen will be driving for the Alan Docking team in a Mugen-Honda. The Capital Gold branded car will be competing alongside British GT Cars, Ginettas and Caterhams.
The sponsorship deal will see the Capital Gold UK Radio brand promoted at race dates across the UK and Europe on the following dates: Oulton Park 9th April; Donington Park 22nd April; Bucharest 20th May; Snetterton 3rd June; Monza 24th June; Brands Hatch 15th July; Spa-Francorchamps 29th July; Silverstone 12th August; Thruxton 26th August; Croft and Rockingham 9th September.
The deal will see Capital Gold branding on Viktor Jensen’s car, racing overalls, and race helmet. In addition, the station will be exclusively promoting the series on-air and offering VIP packages to events across the UK and Europe.
GAC are Viktor Jensen’s main title sponsors with further support from Custom TV, and CSMA’s Motoring & Leisure Magazine.
The Lloyds TSB British F3 International Series will be fully televised on Channel 4 and on Motors TV.
Grant Brookes Head of Marketing & Partnerships for the Capital Gold Network said: “F3 is one of the most dynamic, glamorous and exciting motor racing series. By choosing Formula 3, the Capital Gold sponsorship deal will guarantee TV coverage reaching our key target audiences and leverage connections internationally as well as reaching approximately 300,000 people who attend these events, not including the branding in a wide variety of motor racing magazines, online features and promotions running in consumer motoring titles, lifestyle and national titles.”